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ICT Group Inc. - Call Centers -
Category Main Page
800-799-6880
100
Brandywine Boulevard
Newtown, PA 18940
www.ictgroup.com
Sales
$298
million
ICT
Group, Inc. is a leading global provider of outsourced business
services solutions. The Company provides a comprehensive mix of sales,
service, marketing and business services outsourcing solutions. ICT’s
comprehensive, balanced mix of outsourced solutions includes call centers,
inbound and outbound sales and customer acquisition, customer care and
retention, cross-selling/up-selling, and technical support/help desk
services as well as market research, database marketing and analysis.
ICT also offers a comprehensive suite of CRM (Customer Relationship
Management) technologies, which are available on a hosted basis, for use by
clients at their own in-house facilities, or on a co-sourced basis, in
conjunction with the Company’s fully compatible, Web-enabled call centers.
These technologies include: automatic call distribution (ACD), interactive
voice response (IVR) and advanced speech recognition, contact management,
automated e-mail management and processing, sales force and marketing
automation, alert notification and Web self-help, for the delivery of
consistent, quality customer care across multiple channels. The Company’s
internet address is www.ictgroup.com .
ICT’s
Services
ICT delivers its customer management solutions through two business segments
that are supported by the Company-wide sales, marketing, IT and corporate
support units. The Domestic segment provides inbound and outbound telesales
as well as marketing research services, database marketing services,
technology hosting services and ongoing customer care management services on
behalf of customers operating in the Company’s target industries. The
International segment provides the same services to Europe, Canada, Mexico
and Australia, and includes operations supporting the U.S. Hispanic and
Latin American markets. This segment also includes business from ICT’s
operations centers in Barbados and the Philippines, which provide
cost-effective, near-shore and offshore sales and service support for
clients. A portion of the International segment’s assets and capital
expenditures are used to provide services and generate revenue for the
Domestic segment. The operating income of the Domestic segment is also
impacted as the depreciation and amortization of these assets remains with
the International segment. ICT’s sales force and operating units are
organized according to geography and vertical industry sectors, enabling the
Company to provide highly specialized sales, service and marketing support
for their clients’ full range of outsourced customer management needs and
administrative business services. A further discussion of the Domestic and
International segments are set forth in Note 9 to the consolidated financial
statements.
Domestic Segment
The Company’s Domestic segment is comprised of the following business units.
These units are supported by facilities in the U.S., which are managed
directly as well as from facilities managed by operations in the
International segment.
TeleServices. TeleServices provides telesales support activities primarily
for clients in the insurance, financial services and telecommunications
industries. This unit is supported by contact centers located throughout the
United States, Canada, Mexico, Barbados and the Philippines.
Customer Care Management Services. This business unit was established to
pursue outsourcing opportunities for customer care management across a broad
range of industry markets. Depending on client needs, ICT will assume sole
or shared responsibilities for the management of a client’s customer care
operations. As of December 31, 2003, this business unit operated contact
centers in Lakeland, Florida, Spokane, Washington and Colorado Springs,
Colorado and was supported by contact centers located in Canada and the
Philippines.
Financial Marketing Services. This business unit’s management team consists
of professionals who have client-side banking experience. As of December 31,
2003, ICT Financial Marketing Services operated dedicated inbound/outbound
contact centers in Amherst, New York, Morrilton, Arkansas and Conway,
Arkansas and was supported by contact centers located in Canada and the
Philippines.
Medical Marketing Services. Through this business unit, ICT provides service
for the increasingly complex needs of healthcare and pharmaceutical clients.
This unit is staffed by dedicated personnel to meet the sophisticated
product and customer profiles of specific clients. As of December 31, 2003,
ICT Medical Marketing Services operated dedicated contact centers in
Allentown, Pennsylvania and Langhorne, Pennsylvania.
Research and Database Marketing Services. This business unit provides
businesses across a wide range of industries with value added market
research and database marketing services. As of December 31, 2003, this unit
conducted surveys primarily from its center in Depew, New York and was
supported by a research center in Canada.
Technology Services. This business unit provides a comprehensive suite of
CRM technologies including IVR and advanced speech recognition solutions.
This unit’s services are available on a hosted basis for use by clients at
their own in-house facilities or on a co-sourced basis in conjunction with
ICT’s fully compatible, state-of-the-art customer contact centers.
International Segment
The Company offers multilingual sales and customer care support services
through six business units comprising ICT International Services. These
units include:
Eurotel. Eurotel provides pan-European, multilingual teleservices and
customer care services to Europe from its contact centers in Athlone,
Ireland, Dublin, Ireland and London, England.
Spantel. Spantel provides bi-lingual English and Spanish teleservices from
its Nogales, Arizona contact centers to the rapidly growing marketplace of
Spanish-speaking American consumers and businesses and provides similar
services from its contact center in Mexico City to the Mexican market.
Canada. Canada provides telesales and customer care support via service
representatives who are fluent in French and/or English. As of December 31,
2003, Canada has contact centers located in Miramichi, Moncton and
Riverview, New Brunswick, Canada; Lower Sackville, New Glasgow and Sydney,
Nova Scotia, Canada; Cornerbrook, Carbonear and St. John’s, Newfoundland,
Canada; and Lindsay, Woodstock and Peterborough, Ontario, Canada.
Australia. This unit provides telesales and customer care support for
multinational companies in the Pacific Rim. As of December 31, 2003,
Australia operated two contact centers in Sydney, Australia.
Barbados. This unit provides telesales support for existing and prospective
clients serving consumers in the U.S. and the U.K. from its contact center
in Bridgetown, Barbados.
Philippines. This unit provides sales and service support for existing and
prospective clients serving consumers in the U.S., Canada, Europe and
Australia from its contact center in Manila, Philippines.
ICT
Approach:
ICT believes that it has distinguished itself in the industry by having a
balanced growth strategy, vertical market and customer-centric focus,
comprehensive portfolio of services, and substantial resources to support
future expansion. The Company continues to expand its worldwide network of
state-of-the-art operations centers in order to deliver globally integrated,
multi-channel sales, service and administrative support solutions to meet
the specific needs of its clients.
With extensive experience providing outsourced business services, the
Company is well-positioned for continued growth in a large and growing
market. By leveraging its experienced management team, proven business
model, global infrastructure, operating and technology investments, and
expertise in target industries, ICT intends to advance its position as a
leading global supplier of integrated outsourced services solutions by:
• Adding Services That Leverage Infrastructure. Large multinational
companies are looking for a larger complement of services from their
external service providers. ICT plans to develop new services to expand
opportunities with both existing clients and prospective clients. These
services include IVR and speech recognition, value-added marketing services
and a variety of administrative support business services.
• Increasing International Presence. The Company plans to broaden its
geographic reach and further develop its position in international markets
by focusing on businesses with multinational operations. ICT currently
provides services to customers in the United States, Europe, Mexico, Canada
and Australia. ICT intends to expand its operations in these areas, as well
as explore additional geographic markets in Latin and South America, Europe
and Asia.
• Developing Strategic Alliances and Acquisitions. ICT intends to continue
pursuing strategic alliances with, and acquisitions of, domestic and
international businesses that provide complementary outsourced business
services.
• Maintaining Technology Investment. The Company intends to continue making
substantial investments in technology to maintain its technological
strength. ICT has been an industry leader in the implementation of
innovative CRM technologies to lower its effective cost per contact and to
improve its sales and customer service. The Company has made significant
investments in information and communications technologies and the Company
believes it was among the first to offer fully automated CRM services,
collaborative web browsing services and to implement predictive dialing
equipment.
• Continuing Commitment to Quality Service. ICT has consistently emphasized
quality service and extensive employee training by investing in quality
assurance personnel and procedures. The Company intends to continue its
commitment to providing quality service, as illustrated by its achieving the
new ISO 9001:2000 certification in 2003. This certification replaced the
previous designation: ISO 9002, which the Company had maintained in 2002 and
in prior recent years.
• Expanding Into New Vertical Markets. ICT has consistently dedicated part
of its sales, marketing, and operations resources to enter new vertical
markets. ICT will pursue opportunities both directly as well as through
strategic relationships to provide contact center, CRM technology,
administrative support services and value-added marketing services to these
markets.
Operations Facilities
The following table lists the Company’s operating facilities as of December
31, 2003
Locations
Conway, AR; Morrilton, AR; Nogales, AZ; Colorado Springs, CO; Lakeland, FL;
Louisville, KY; Oxford, ME; Wilton, ME; Amherst, NY; Depew, NY; Lancaster,
OH; Allentown, PA; Bloomsburg, PA; Burnham, PA; Dubois, PA; Langhorne, PA;
Lockhaven, PA; Trevose, PA; Chesapeake, VA; Spokane, WA; Kearneysville, WV;
Parkersburg, WV; Westover, WV; Carbonear, Newfoundland, Canada; Cornerbrook,
Newfoundland, Canada; St. John’s, Newfoundland, Canada; Miramichi, New
Brunswick, Canada; Moncton, New Brunswick, Canada ; Riverview, New
Brunswick, Canada; Halifax, Nova Scotia, Canada; New Glasgow, Nova Scotia,
Canada; Sydney, Nova Scotia, Canada; Lindsay, Ontario, Canada; Peterborough,
Ontario, Canada; Woodstock, Ontario, Canada Athlone, Ireland; Dublin,
Ireland; Bellmullet, Ireland; London, U.K.; Sydney, Australia (2);
Bridgetown, Barbados; Mexico City, Mexico; Manila, Philippines
Target Industries
ICT’s domestic sales force is assigned to specific industry sectors, which
enables its sales personnel to develop in-depth industry and product
knowledge. Several of the industries that ICT serves are undergoing
deregulation and consolidation, which provides the Company with additional
opportunities as businesses search for low cost solutions for their
marketing, sales and customer support needs. The industries targeted by the
Company and the principal services provided are described below.
Financial Services
ICT provides banks and other financial services clients with a wide range of
services, including card-holder acquisition, active account generation,
account balance transfer, account retention and customer service. ICT’s
Financial Marketing Services operations offers banking services, such as
marketing and servicing home equity loans, lines of credit, loan-by-phone,
checking and deposit account acquisition, mortgage loans and other
traditional banking products. Among ICT’s financial services clients in 2003
are GMAC Mortgage, Capital One, Bank of America, Chase, Citibank, Wells
Fargo, Barclays and Lloyds.
Insurance
ICT works with large insurance companies to market and provide sales and
customer support services for products such as life, accident, health, and
property and casualty insurance. The Company has a full-service
agent-licensing department and a continuing education department, which
enables the Company and its agents to obtain licenses in 50 states as well
as the District of Columbia and 8 Canadian provinces and to maintain their
compliance with insurance regulations. Insurance clients in 2003 include,
but are not limited to, Aegon, Prudential and Sears Life Alliance.
Telecommunications
ICT provides teleservices and customer care management services for major
telecommunications companies for long distance, cellular and cable products
and services, regional telecommunications companies, and companies which
provide billing support services to telecommunications carriers. Within the
telecommunications industry, ICT clients in 2003 include, but are not
limited to, Verizon, Integretel, Virgin Mobile USA, Rogers Wireless/AT&T and
SBC.
Pharmaceuticals and Health Care Services
The Company, through its Medical Marketing Services business unit, serves
pharmaceutical manufacturers, health insurance companies, and other health
care related suppliers, for the sale and marketing of products to both
health care professionals (hospitals, physicians, pharmacists and nurses)
and health care consumers (patients and prospective patients). The services
the Company offers in this market segment consist of business-to-business,
business-to-professional and business-to-consumer, utilizing inbound and
outbound services to sell products, to conduct market research, develop
marketing databases and provide customer care service. Clients in this
category in 2003 include, but are not limited to, Pfizer, Blue Cross/Blue
Shield and Therasense.
Computer Technology and Consumer Electronics Products and Services
ICT provides sales and service support for clients in the computer
technology and consumer electronics industries. These applications include,
but are not limited to, customer service, first-level customer technical
support and customer retention. Clients within this vertical industry in
2003 include, but are not limited to, AOL, VTech and Panasonic.
Clients
The Company generally operates under month-to-month contractual
relationships with its teleservices clients. The pricing component of a
contract is often comprised of a base service charge and separate charges
for ancillary services. Services are generally based upon an hourly rate for
outbound calls and per-minute rates for inbound calls. On occasion, the
Company performs services for which it is paid incentives based on completed
sales. ICT’s customer care clients typically enter into longer term,
contractual relationships that may contain provisions for early contract
terminations.
ICT targets those companies which it believes have the greatest potential to
generate recurring revenue to the Company based on their ongoing direct
sales and customer service needs. At December 31, 2003, ICT provided direct
sales, market research and customer service to approximately 170 clients.
Competition
The CRM services industry is very competitive and the Company’s principal
competition in its primary markets comes from large service organizations,
including, but not limited to, SITEL
Corporation, Sykes Enterprises,
TeleTech Holdings, Inc.,
APAC TeleService, Inc. and
West Corporation. The
Company competes with numerous independent firms, some of which are as large
or larger than ICT, as well as the in-house operations of many of its
clients or potential clients. In addition, many businesses that are
significant consumers of these services utilize more than one service firm
at a time and may reallocate work among various firms from time to time.
Some of this work is contracted on an individual project basis, with the
effect that the Company and other firms seeking such business are required
to compete with each other frequently as individual projects are initiated.
Furthermore, the Company believes there is a trend among businesses toward
outsourcing the management of their contact centers to new competitors, some
of which may be substantially larger and better capitalized than ICT.
Ticker
ICTG
SIC Code
7389
- Services-Business Services, NEC
Call Center Companies in the Directory
ACI Telecentrics
Aegis Communications
APAC
ICT Group
Precision Response
SITEL
Teletech
West
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