McCann Erickson WorldGroup - Advertising - Category Directory

646-865-2000
622 3rd Avenue
New York, NY 10017 
www.mccann.com

Business Description
McCann Erickson WorldGroup, a division of Interpublic Group,  was founded on the global strength and quality of McCann, one of the world's leading advertising agencies. It includes companies spanning advertising, media, customer relationship management, events, sales promotion, public relations, on-line marketing communications and healthcare communications. Launched in late 1997, McCann has expanded rapidly to become one of the world's leading networked marketing communications groups, now working with more than 25 key worldwide clients in three or more disciplines and with more than 40 US clients in two or more disciplines. McCann Erickson WorldGroup includes the following companies:

* McCann Erickson Worldwide (advertising),

* Universal McCann Worldwide (media planning and buying),

* MRM Partners Worldwide (direct/customer relationship management; on-line marketing communications through Zentropy),

* Momentum Worldwide (event marketing/sponsorship/sales promotion), and

* Torre Lazur McCann Healthcare WorldWide (healthcare advertising and marketing).